Resubscribe | User Insights for Improved Conversion

Overview

Resubscribe is an AI-driven platform designed to help businesses understand why their users are not converting. By conducting in-app user conversations right after a user decides not to purchase, Resubscribe aims to provide insights that can improve conversion rates.

With over 9,000 user conversations conducted, Resubscribe claims to offer a unique approach to understanding user behavior compared to traditional surveys, which often have low response rates and limited insight depth.

Key Features

One of the standout features of Resubscribe is its ability to trigger customer conversations after key events, such as a user deciding not to purchase. This immediate engagement aims to capture more honest and timely feedback.

Resubscribe also boasts response rates of up to 19%, significantly higher than typical survey response rates. This is achieved by engaging users in a conversation rather than a static survey, making them feel heard and more likely to respond.

Pricing Tiers

Resubscribe offers three pricing tiers: Founder, Growth, and Enterprise. The Founder tier requires no credit card for sign-up, making it accessible for startups and small businesses. The Growth tier includes a 14-day money-back guarantee, providing a risk-free trial period. The Enterprise tier promises unlimited user interviews, ideal for large organizations with extensive research needs.

Value Proposition

The pricing model of Resubscribe is designed to cater to businesses of various sizes, ensuring that each tier offers value tailored to the specific needs and budget of the customer. The inclusion of a money-back guarantee in the Growth tier underscores Resubscribe's confidence in its product's ability to deliver tangible results.

AI-Driven Conversations

Resubscribe leverages AI to conduct user conversations, allowing for scalable and efficient data collection. This technology is particularly useful for understanding the nuances of user behavior and preferences that might be missed by traditional methods.

High Response Rates

By engaging users in a conversational format, Resubscribe achieves response rates of up to 19%. This high engagement level ensures that businesses receive a significant amount of feedback, providing a more comprehensive view of user sentiments and behaviors.

Support and Assistance

While the website does not explicitly detail the customer service offerings, the presence of an FAQ section indicates a commitment to addressing common concerns and questions. It is reasonable to assume that Resubscribe provides support through email, phone, or live chat to assist customers with integrating the service and interpreting the insights gained from user conversations.

FAQ Section

The FAQ section covers a range of topics, including how Resubscribe differs from a support chatbot, the effectiveness of AI conversations, and language compatibility. This resource is valuable for customers looking to understand the limitations and capabilities of the service before committing.

Integration

Resubscribe can be integrated into existing user journey flows within 10 minutes using their SDKs. The provided code snippet for React integration demonstrates the simplicity and speed at which businesses can start leveraging Resubscribe's capabilities.

Triggering Conversations

To effectively use Resubscribe, businesses need to identify key events in their user journey where triggering a conversation would yield the most valuable insights. These events typically include points where users decide not to convert, providing an opportunity to understand and address their hesitations.

User Engagement

While Resubscribe boasts high response rates, some users might still be hesitant to engage with an AI-driven conversation. This could be due to privacy concerns or skepticism about the effectiveness of AI in understanding complex user issues.

Language Limitations

The FAQ section addresses the question of language compatibility, indicating that Resubscribe might have limitations in handling conversations in languages other than English. This could be a significant barrier for businesses targeting non-English speaking markets.